eGifter launches SmartKYB™ globally to help rewards program managers vet B2B gift card buyers faster with automated, fraud-resistant business verification. HUNTINGTON, N.Y., April 8, 2025 (GLOBE NEWSWIRE) -- eGifter announces the global availability of its award-winning business verification platform, eGifter SmartKYB™, built to help merchants, brands, and partners onboard B2B gift card buyers [...]
At a GlanceBuilt specifically for the gift card, rewards, and incentives space, eGifter SmartKYB™ automates corporate buyer vetting—giving your team the verified data and tools they need to approve legitimate buyers faster. With global coverage and fraud safeguards, SmartKYB helps reduce risk, cut manual work, and support same-day decisions with confidence. Request a demo or [...]
TL;DR: Gift card promotions are a win-win for both shoppers and retailers. Unlike traditional discounts, structured gift card deals (like "Buy $50, Get a $10 Bonus") attract high-intent buyers, increase spending, and drive repeat business. Discounted gift cards also boost purchasing power and encourage customer loyalty. For merchants, these promotions generate more revenue while [...]
For over a decade, I used the nickname “Gift Card Girlfriend” while helping consumers navigate the world of gift cards—finding the best options, avoiding pitfalls, and making gift cards more personal. I wrote hundreds of articles and appeared in numerous media interviews and shows on how to maximize gift cards and turn them into [...]
For over a decade, Shelley Hunter—known to millions as 'The Gift Card Girlfriend'—has guided consumers through the world of gift cards. Now, she's bringing her expertise to eGifter, elevating awareness of a company that has been innovating consumer, reward, and merchant solutions for years. HUNTINGTON, N.Y., Feb. 26, 2025 /PRNewswire-PRWeb/ -- eGifter, a leading [...]
eGifter SmartKYB™ takes top prize for Excellence in Innovation & Technology NEW ORLEANS – July 16, 2024 – eGifter won the 2024 Incentive Marketing Association (IMA) Excellence Award for Innovation and Technology for eGifter SmartKYB™. eGifter SmartKYB™ provides a technology solution that standardizes and automates the Know Your Business (KYB) process for B2B incentive [...]
eGifter SmartKYB™ honored for Excellence in Innovation & Technology Huntington, NY – [June 3, 2024] – eGifter, the leading gift card technology company, has been shortlisted for the prestigious 2024 Incentive Marketing Association (IMA) Excellence in Innovation & Technology Award. This recognition is for eGifter SmartKYB™, a groundbreaking solution for customer vetting in B2B [...]
eGifter has launched the next generation of its Merchandise Returns API™ HUNTINGTON, N.Y., Dec. 5, 2023 /PRNewswire-PRWeb/ -- eGifter, the leading gift card technology company, has launched the next generation of its Merchandise Returns API™ to empower merchants to use their gift card program as branded digital currency to issue digital store credit to customers [...]
Oprah Winfrey shares her favorite holiday gift for 2024 on Instagram, which is the gift of “The Color Purple” movie, a bold new take on the beloved classic. Order yours today at thecolorpurple.egifter.com. Digital gifts can be delivered by email or text on the day you specify. Physical gifts can be mailed with a [...]
eGifter makes gift cards accessible to 41 million Spanish speakers. HUNTINGTON, N.Y., Nov. 21, 2023 /PRNewswire-PRWeb/ -- eGifter, the leading gift card technology company, has launched a Spanish language version of eGifter.com, a gift card marketplace featuring hundreds of brands, to serve the 41 million Spanish speakers in the United States. "The importance of [...]
