eGifter Merchants
The Merchant Edge Blog2025-05-14T16:52:14-04:00

The Merchant Edge Blog

The eGifter logo with shapes of gift bags, gift boxes and gift cards being it.

Insights & Strategies For Brands Who Don’t Settle

eGifter Insight Lab | Spring 2025 Edition

Group Gifting Trends Trends, behaviors, and insights from a year of shared generosity. May 28, 2025 Forget fronting the cost or chasing people down for their share. With eGifter’s group [...]

Same-Day Approval for B2B Gift Card Buyers? (Yes, Please!)

At a Glance Built specifically for the gift card, rewards, and incentives space, eGifter SmartKYB™ automates corporate buyer vetting—giving your team the verified data and tools they need to approve legitimate [...]

By |April 2nd, 2025|Categories: Merchant Edge, The eGifter Platform™|Tags: , , , |

Gift Card Promos That Merchants (and Smart Shoppers!) Love

At a Glance Gift card promotions are a win-win for both shoppers and retailers. Unlike traditional discounts, structured gift card deals (like "Buy $50, Get a $10 Bonus") attract high-intent buyers, [...]

By |March 19th, 2025|Categories: eGifter Insights & Culture, Merchant Edge|Tags: , |

Why I Joined eGifter—and Why Retailers Should Pay Attention

At a Glance After years of helping consumers get the most out of gift cards as “The Gift Card Girlfriend,” I’ve joined eGifter to help retailers build better gift card programs [...]

By |February 28th, 2025|Categories: eGifter Insights & Culture|Tags: |

Vanilla® eGift Visa® is Now Available at eGifter

The Digital Gift With Endless Possibilities You asked and we heard you. It's here and ready to go. Vanilla® eGift Visa® Virtual Account is the perfect gift for every occasion. Enjoy online [...]

eGifter Welcomes 20 New Brands To Our Growing Gift Card Family

We're adding an extension on the house to make room for all these amazing brands! 1800-Baskets, AutoZone, Bill’s Bar & Burger, BR Guest, CBS All Access, Charming Charlie, Chico’s, Crunchyroll on VRV, Dean & Deluca, Dos Caminos, DSW, Harry & David, iFLY, Peet’s Coffee & [...]

By |August 7th, 2018|Categories: eGifter Gift Card Marketplace|Tags: , , |

Revolutionizing Gift Cards, One Gift at a Time!

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