eGifter Merchants

Gift Card Promos That Merchants (and Smart Shoppers!) Love

At a Glance Gift card promotions are a win-win for both shoppers and retailers. Unlike traditional discounts, structured gift card deals (like "Buy $50, Get a $10 Bonus") attract high-intent buyers, increase spending, and drive repeat business. Discounted gift cards also boost purchasing power and encourage customer loyalty. For merchants, these promotions generate more [...]

By |2025-05-21T23:15:40-04:00March 19th, 2025|Categories: eGifter Insights & Culture, Merchant Edge|Tags: , |

Why I Joined eGifter—and Why Retailers Should Pay Attention

At a Glance After years of helping consumers get the most out of gift cards as “The Gift Card Girlfriend,” I’ve joined eGifter to help retailers build better gift card programs from the inside out. In this post, I share why I believe eGifter is the most innovative platform in the space—and how features [...]

By |2025-05-21T23:22:40-04:00February 28th, 2025|Categories: eGifter Insights & Culture|Tags: |
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