Proof That Gift Card Promotions Deliver Real results show holiday incentives can spark dramatic growth in gift card sales. August 27, 2025 Merchants have long suspected that a well-timed promotion can dramatically boost gift card sales—and our latest Insight Lab data confirms it. In this snapshot from our merchant data, the results were [...]
HUNTINGTON, N.Y., AUG 14, 2025 — eGifter has acquired SB Collectiv, formerly the gift card services division of Stoner Bunting Advertising. SB Collectiv will now operate as an independent entity, SB Collectiv LLC. The entire team will remain intact under the leadership of Nicole Bromley, Chief Growth Officer. SB Collectiv will continue acting as a [...]
At a Glance Campaign: DSW “Shoeprise” In-Store Promotion Goal: Drive in-store foot traffic and brand engagement through a playful, limited-time gift card hunt Solution: Custom-designed gift cards + secure multi-store fulfillment powered by eGifter Merchants Results: 4.6M media impressions, high customer turnout, and a repeatable experiential model now in motion What's Inside [...]
Even in a tough economy, Americans gave generously—together. eGifter’s 2025 Group Gifting Report reveals that contributions rose 6%, with food delivery gift cards leading the way. Top reasons for giving? Celebrating milestones, offering support, and showing appreciation—proving that shared generosity is thriving. Read it on the wire. HUNTINGTON, N.Y., JUNE 3, 2025 (GLOBE NEWSWIRE) — [...]
eGifter launched its new website, eGifterMerchants.com, unveiling the next generation of Merchant Solutions. Designed to empower brands to grow and optimize their gift card programs, the platform introduces enhanced fraud prevention, eGifter SmartKYB™ business verification, and customizable white label storefronts. With this launch, eGifter underscores its commitment to helping merchants modernize legacy systems, reduce risk, [...]
