AI-powered protection for gift cards

Stop fraud before the value is gone.

eGifter Shield™ is loss prevention for stored value in the age of AI. It detects fraud in real time, while the transaction is still open—from order to redemption.

eGifter Shield logo
Protection statusAlways monitoring
DetectInside the transaction
LearnProgram-specific patterns
ActBefore redemption
Continuous protection

Every signal.
Every moment.

Protection that runs from the moment a card is ordered through redemption.

01

Continuous monitoring

Nothing goes unwatched. Behavioral and technical signals are tracked across issuance, delivery, and redemption.

02

Behavioral intelligence

It learns your program. Shield knows your program’s normal patterns and notices when behavior changes.

03

Real-time detection

Caught while you can still act. Analysis runs inside the transaction window, not after settlement.

04

Automated intervention

Stopped, not just flagged. Orders may be halted, links frozen, and cards voided before anyone spends them.

AI-FAST.

Detecting threats while there’s still time to act—not just report.

Speed changes the outcome

From after-the-fact to in-line.

eGifter has been protecting stored value since 2011. The detection work behind Shield predates the current generation of AI models. What changed is speed and subtlety.

Thorough analysis now happens without a legitimate buyer noticing—and before suspicious value leaves your control.

The problem

Fraud moves faster than traditional controls.

Static rules, manual review, and post-transaction analysis can leave merchants reacting to fraud after it happens. By the time the report lands, the value may already be gone.

Automated attacks adapt

Threats change shape faster than a static control can be rewritten.

Rules miss new patterns

A fixed rule only catches the behavior it already knows.

Manual reviews add drag

Operational load grows while good customers wait.

Post-transaction is too late

Detection without an intervention window is only a report.

eGifter Shield in actionEvery transaction, checked in-line.
Anomaly interceptedBefore value exposure
Behavioral intelligence

Shield learns your program.

Every program has a fingerprint. Shield continuously correlates behavioral and technical signals to recognize when activity stops looking ordinary.

Order velocity
Device identity
Denomination patterns
IP reputation
Email age
Bot behavior
How Shield works

It catches what rules miss.

Shield learns what’s normal for your program and notices the moment activity deviates from it.

01 · Understand

What ordinary looks like

  • Order and claim activity
  • Denomination patterns
  • Transaction velocity and volume
  • Device fingerprints
  • IP and domain reputation
  • Email age
02 · Detect

Where it departs

  • Anomaly detection
  • Multi-signal correlation
  • Threat-specific detection
  • Time-of-day patterns
  • Geographic patterns
  • Brand-selection behavior
03 · Intervene

Before value is lost

  • Claims blocked before exposure
  • Orders stopped before fulfillment
  • Delivery links frozen after send
  • Cards voided at the processor
  • Real-time alerts
  • Loss containment
Different is different.

Detection doesn’t depend on recognizing known attacks. It depends on knowing what’s ordinary for each program—and noticing when something’s different.

Built to evolve

Not a rules engine.

A plugin architecture lets Shield ask new questions of the data as threats evolve—without depending on one monolithic ruleset.

Roughly 100 discrete plugins in production

New plugins are added as the team finds new ways to read the data.

Every program makes the next one safer

Detection sharpens across the ecosystem without sharing data between programs.

Human judgment stays in the loop

Automated detection and intervention work alongside human oversight when needed.

Security teams welcome

Audited, attested, and ready for review.

eGifter Shield runs on a platform with the security and compliance credentials your security team asks about first.

Privacy and data handling align with CCPA, CPRA, GDPR, PIPEDA, and Québec Law 25. Single sign-on, two-factor authentication, and role-based access provide additional security controls across the platform.

PCI

DSS v4.0.1

SOC 1

Type 2

SOC 2

Type 2

HIPAA

Compliant

Foundational by design

eGifter Shield comes with the platform.

No separate product to buy. No module to license. Nothing to bolt on. Shield protects the gift card programs, transactions, and workflows eGifter technology powers—including our own.

Always on. Already included.
FAQ

Common questions.

Straight answers about how eGifter Shield protects stored value.

What is eGifter Shield?

eGifter Shield is loss prevention for stored value in the age of AI. It monitors behavioral and technical signals across the life of a gift card and enables intervention before value is exposed.

How does Shield detect gift card fraud?

Every gift card program has its own fingerprint—a pattern of ordinary activity that changes over time. eGifter Shield uses AI and machine learning to continuously analyze behavioral and technical signals, including transaction velocity, denominations, device fingerprints, IP reputation, and email age. By correlating these signals, Shield can identify unusual activity that fixed rules alone might miss, helping detect potential fraud while there’s still time to intervene.

Is eGifter Shield included with the eGifter platform?

Yes. eGifter Shield is foundational security built into the eGifter platform—not a separate product or add-on. It helps protect the gift card programs, transactions, and workflows powered by eGifter technology, including eGifter’s own operations.

What happens when suspicious activity appears?

eGifter Shield detects suspicious activity while there’s still an opportunity to act. Based on the program’s business rules and the nature of the risk, actions may include stopping an order before fulfillment, freezing a delivery link after it’s sent, or voiding an issued card at the processor before redemption. Shield can also alert the appropriate team for review, helping contain potential losses before gift card value is spent.

Is Shield ready for security review?

Yes. eGifter maintains PCI DSS v4.0.1 compliance, SOC 1 Type 2 and SOC 2 Type 2 attestations, and HIPAA compliance. Its privacy and data handling practices align with CCPA, CPRA, GDPR, PIPEDA, and Québec Law 25.

Scale with confidence

Your Success, Backed by Security, Support, and Smart Integrations

Powerful technology, expert guidance, and flexible integrations—everything you need to build and grow a best-in-class gift card program.

Already Have a Gift Card Program? Let’s Make It Even Better.

From storefronts and B2B sales portals to APIs and rewards, eGifter helps you add new capabilities—without replacing what already works.

LET’S TALK SOLUTIONS

Need Extra Support? We Can Help Run the Program With You.

From launches and promotions to reporting and optimization, our experts act as an extension of your team so you can scale without adding operational complexity.

TALK TO AN EXPERT

Running Shopify Plus? Go Beyond Basic Gift Cards.

Launch a configurable gift card program built for Shopify merchants who need more flexibility, branding control, and scalability.

EXPLORE SHOPIFY SOLUTIONS

Protecting gift card value for leading brands

eGifter Shield protects the gift card programs, transactions, and workflows eGifter powers.

Ready for a more secure gift card program?

LET'S TALK SOLUTIONS