AI is Changing the Gift Card Industry
But you’ve got a program to run.
You’re already doing everything you can to scale your gift card program—managing growth, operations, fraud, and a hundred moving parts.
But while you’re focused on today, AI is reshaping how customers discover, buy, and engage with gift cards?
That’s why we’re building configurable AI tools to help our merchant partners seize the opportunities and address the challenges presented by AI.
AI Tools That Solve Real Problems
Start where it matters most—fraud, discovery, commerce, or personalization
Now is the time to get more proactive about AI and eGifter is here to help

eGifter AI Personalization™
Make gift cards more fun, personal, and shareable
Turn standard gift card messages and images into something memorable. Personalization lets customers generate playful, unique images to match the moment—adding delight and emotional impact to every send.

eGifter AI SmartScreen™
Catch risky content before it reaches your customers
Flag offensive language, images, or personal data (PII) in customer- submitted content—before it goes live. Protect your brand and your program with less manual review and more peace of mind

eGifter AI Shield™
Add the missing piece to your fight against fraud
AI brings the speed, scale, and pattern recognition that traditional tools can’t match. The AI Protection Suite flags suspicious activity across gifting, appeasement and merchandise return programs.

eGifter GEO™
Get found in the new era of Generative Engine search
Generative engines are reshaping discovery. eGifter GEO prepares your gift card content for AI-powered search via ChatGPT, Perplexity, and other answer engines—so your brand shows up when customers ask.

eGifter Agentic Commerce™
Activate conversational gifting with AI-powered chat interfaces
Let customers send gift cards through AI-powered chat interfaces—built to meet consumers where they are. Our agentic commerce solution enables natural language gifting designed to serve the consumers in an AI world.